Economic Themes (2010) 48 (3) 9, 453-465
Jelena Vemić Đurković, Gajić Tamara
Abstract: Every tourist company is exposed to the challenges of globalization and constant changes in the market. As one of the most successful requests for overcoming all problems and changes in the environment is the achievement of a high level of quality of customer services. Tourist consumers want high quality services, delivered with an appropriate price, at the appropriate time. Human resources in the development of the tourist industry must be viewed as the center of value, and considered as a capital investment for each tourist society. The focus of this paper is on the key role of human resources in the area of management in the tourism industry. The capability and quality of management, together with the quality of service and expertise manpower at all levels, can give excellent results. This paper will show the success factors of tourist business in the dependence of the ability of management to manage human potential and use it as a development resource.
Keywords: tourism; quality of tourist service; human resource management
QUALITY OF HUMAN RESOURCE MANAGEMENT AS A KEY FACTOR IN THE SUCCESS OF A TOURIST ORGANIZATION
Jelena Vemić Đurković, Gajić Tamara
Abstract: Every tourist company is exposed to the challenges of globalization and constant changes in the market. As one of the most successful requests for overcoming all problems and changes in the environment is the achievement of a high level of quality of customer services. Tourist consumers want high quality services, delivered with an appropriate price, at the appropriate time. Human resources in the development of the tourist industry must be viewed as the center of value, and considered as a capital investment for each tourist society. The focus of this paper is on the key role of human resources in the area of management in the tourism industry. The capability and quality of management, together with the quality of service and expertise manpower at all levels, can give excellent results. This paper will show the success factors of tourist business in the dependence of the ability of management to manage human potential and use it as a development resource.
Keywords: tourism; quality of tourist service; human resource management
