Economic Themes (2013) 51 (2) 8, 377-392
Tatjana Stevanović
Abstract: Business budget, or so "мaster" budget is the basis for the control of realization, and at the same time very powerful tool for the realization of the set of strategic goals. Therefore, it is the key link between business strategy and value creation of companies. Without a business plan, managers can not evaluate the economic impact of various strategic alternatives, and see the impact of formulated and developed strategies to create value for shareholders. For this reason, the aim of this paper is to emphasize the importance of business budget in implementation of strategic objectives and effective execution of operational activities. During the preparation of the article, author will apply methods of analysis based on the available and relevant international literature and practice, methods of synthesis and methods of analogy and continuity.
Keywords: operating budget; strategic goals; activities; value creation
POSLOVNI BUDŽET - INSTRUMENT ZA REALIZACIJU STRATEGIJSKIH CILJEVA PREDUZEĆA
Tatjana Stevanović
Abstract: Business budget, or so "мaster" budget is the basis for the control of realization, and at the same time very powerful tool for the realization of the set of strategic goals. Therefore, it is the key link between business strategy and value creation of companies. Without a business plan, managers can not evaluate the economic impact of various strategic alternatives, and see the impact of formulated and developed strategies to create value for shareholders. For this reason, the aim of this paper is to emphasize the importance of business budget in implementation of strategic objectives and effective execution of operational activities. During the preparation of the article, author will apply methods of analysis based on the available and relevant international literature and practice, methods of synthesis and methods of analogy and continuity.
Keywords: operating budget; strategic goals; activities; value creation
